Measures what shoppers see
The real answers from ChatGPT, Gemini and Google's AI Overviews, including the products they show, read every day in every market you sell in.
We make sure you get the most revenue from AI shopping.
What sets us apart We built everything for commerce, our experts directly help you apply changes and bring measurable impact.
Why it matters
56%
of consumers surveyed in 15 European countries have already used AI to shop at least once: 57% in Belgium, 55% in the Netherlands.
Deloitte · July 2026Survey of 13,500 consumers aged 18 to 59, May 2026 (opens in a new tab)70%
of shoppers who regularly rely on AI when they shop end up buying what it recommends.
BCG · August 2026Survey of 13,000+ consumers in 12 countries, 5 in Europe (opens in a new tab)+53%
more revenue per visit on US retail sites from shoppers sent by an AI assistant than from other visitors, in July 2026.
Adobe · August 2026Adobe Analytics, visits to US retail sites (opens in a new tab)67%
of shoppers surveyed in the US, the UK and Canada research a product online before buying it in a store.
Salsify · January 2026Survey of 2,712 shoppers, October 2025 (opens in a new tab)How it works
Illustrative example with invented brands. A shopper asks ChatGPT: “What are the best running shoes for flat feet under €150?” It answers: “For flat feet, look for firm arch support and a stable heel. These are the best-reviewed options under €150:” and recommends Korvan Stride 3, Alvik Glide Pro, Norvale Run Arc, and last Lintra Pace 2, the visitor's product. Your brand is named in 8% of answers to this question. Citerio finds out why: Arch support isn't on your product page. ChatGPT picks on arch support. Your page never mentions it. ChatGPT can't read your product page. Your site blocks its crawler, so it quotes retailers' €159. The review sites ChatGPT cites skip it. None of the three has tested your shoe. A Citerio expert agrees the plan with your team and launches the fixes. Citerio then acts: add arch support to your product page; open your page to ChatGPT; create content that recommends it. Now ChatGPT answers: “For flat feet, look for firm arch support and a stable heel. The Lintra Pace 2 is the top pick under €150, praised for its arch support:” Lintra Pace 2 comes first, your brand is named in 61% of answers, and its revenue from AI shoppers grows from €3.2K to €21.5K a month.
Illustrative example with invented brands. A shopper asks Google: “gentle vitamin c serum for sensitive skin” It answers: “For sensitive skin, choose a vitamin C serum with a low concentration (10% or less) and no added fragrance. Gentle forms such as sodium ascorbyl phosphate irritate less than pure L-ascorbic acid.” and recommends Cerenna Clear C Serum, Noctéa Bright 10 Serum, Sauvelle Daily C Serum, and last Solveen Gentle C Serum, the visitor's product. Your brand is named in 5% of answers to this question. Citerio finds out why: Your concentration isn't on your product page. Google wants 10% or less. Your page never says 8%. Google reads it as out of stock. Your page has no product data, so Google trusts an old feed. The guides Google cites name other serums. Not one recommends yours for sensitive skin. A Citerio expert agrees the plan with your team and launches the fixes. Citerio then acts: add the 8% to your product page; make your product data readable; create content that recommends it. Now Google answers: “For sensitive skin, choose a vitamin C serum with a low concentration (10% or less) and no added fragrance. Solveen Gentle C (8%) is the best-rated pick for sensitive skin.” Solveen Gentle C Serum comes first, your brand is named in 47% of answers, and its revenue from AI shoppers grows from €1.9K to €12.6K a month.
Illustrative example with invented brands. A shopper asks Gemini: “Best espresso machine with a built-in grinder under €600?” It answers: “With a built-in grinder under €600, what matters most is a conical burr grinder with fine adjustment, then a fast heat-up. Here is how the top options compare:” and recommends Caffera Duo Grind, Dorello Barista One, Vantro Crema S, and last Tostara Macina 60, the visitor's product. Your brand is named in 12% of answers to this question. Citerio finds out why: Your grinder type is missing. Gemini compares burr grinders. Yours only says 'integrated'. Retailers use an old model name. Two shops still list the Macina 50, splitting its reviews. No comparison Gemini cites includes it. The reviews it relies on compare only the other three. A Citerio expert agrees the plan with your team and launches the fixes. Citerio then acts: add the grinder type to your page; fix the model name in your feeds; create content that recommends it. Now Gemini answers: “With a built-in grinder under €600, what matters most is a conical burr grinder with fine adjustment, then a fast heat-up. The Tostara Macina 60 comes out on top:” Tostara Macina 60 comes first, your brand is named in 58% of answers, and its revenue from AI shoppers grows from €6.4K to €29.8K a month.
Illustrative example
More than software: technology, strategy, execution and measurement, with a Citerio expert working alongside your teams.
The real answers from ChatGPT, Gemini and Google's AI Overviews, including the products they show, read every day in every market you sell in.
Automated actions update your product pages and feeds so AI can crawl and read them, and publish new content that steers AI engines to recommend you. Every action is measured in the hard revenue it brings, so your ROI is clear.
Not just brand mentions: we follow every product you sell. You see whether AI recommends each one or passes it over, the detailed reasons it gives for and against, the test labs and magazines it quotes, and the price, rating and shop it shows.
Our experts turn the findings into priorities for your e-commerce, content and PR teams, then measure again to show what changed.
Why act now
nearly 13×
year-over-year growth in orders from shoppers sent to Shopify stores by AI assistants, in the first quarter of 2026.
Shopify · May 2026Orders on Shopify stores, Q1 2026 against Q1 2025 (opens in a new tab)Free AI Shopping Audit
Four short fields. It takes under a minute.
Before the call, we put real shopper questions to ChatGPT, Gemini and Google's AI Overviews.
Where you appear, where competitors win, and the changes that would bring you the most revenue.
Free, no commitment.
The form takes under a minute.
We'll email you within one working day to book your 30 minutes. In the meantime, we'll start asking AI about .